2-D Design
Vocabulary of Design
The Vocabulary of Design plays a crucial role in the world of art and beyond, serving as the essential language through which artists, designers, and scholars communicate complex ideas, emotions, and visions. Every discipline indeed has its own vocabulary, and in the realm of art, this specialized language transcends mere words, encompassing a broad array of concepts, techniques, and elements that are fundamental to understanding, creating, and appreciating art in all its forms.
Elements of Composition
The Elements of Composition in art and design—line, shape, form, volume, value, space, texture, and color—are foundational components that artists and designers use to create and communicate visual narratives. Each element serves as a building block in the construction of a piece, and together, they form the vocabulary that artists employ to express concepts, evoke emotions, and bring their visions to life. Understanding and effectively utilizing these elements is crucial for creating compelling and coherent works of art.
Principals of Composition
The Principles of Composition in art and design are fundamental guidelines that artists use to organize the elements of composition—such as line, shape, and color—into a coherent and aesthetically pleasing whole. These principles—unity, harmony, balance, movement, rhythm, focus (focal point), contrast, pattern, and proportion—are vital in guiding the creative process and enhancing the viewer’s experience of the artwork. Understanding and skillfully applying these principles can transform a simple arrangement of elements into a powerful visual statement.
Color Theory
Color Theory is an essential aspect of art and design that delves into the science and emotion of color in the visual world. At the heart of color theory is the phenomenon of light, which is fundamental to our ability to perceive and distinguish colors. Light, in its purest form, contains the full spectrum of visible colors, and it is the interaction of light with objects that allows us to see these colors. Understanding how light affects color is crucial for artists and designers as it influences the selection, combination, and application of colors in their work.
Project 1 – Line
This project focuses on the exploration and application of line, a fundamental element of art that serves various functions from defining form to creating texture and pattern. Through this exercise, students will delve into the versatility of lines and how they can be manipulated to convey different themes and emotions.
Project 2 -Shape and value
This project is designed to deepen your understanding of value and its application in creating dynamic portraits using shapes. By focusing on value and shapes, you’ll explore how to simplify complex images into clear, impactful compositions.
Project 3 – Abstraction
This project invites students to delve into the world of abstraction, inspired by the avant-garde movements of the early 20th century. As a revolutionary force in art, the avant-garde pushed boundaries and challenged traditional notions of representation, giving rise to diverse movements and styles that emphasized abstraction. Through this project, students will explore the principles of abstraction, experimenting with form, color, and composition to create artworks that reflect the spirit of innovation and experimentation characteristic of the avant-garde.
Project 5 – Advertisement design
This assignment will be focusing on advertisement design.